UShopee noLazada bancintisana ngemakethe yaseNingizimu-mpumalanga ye-Asia, ngokusho kombiko wekota yesithathu we-The Map of Southeast Asia e-commerce2019. Umnotho we-inthanethi waseningizimu-mpumalanga ye-Asia, oqhutshwa ikakhulukazi i-e-commerce kanye nezinsizakalo zokugibela izihambi, wedlule umaki we- $ 100bn ngo-2019, waphinda kathathu ngosayizi kule minyaka emine edlule, ngokocwaningo olwenziwa yi-Google, Temasek kanye ne-Bain.

Ngokombiko wakamuva okhishwe uhlelo lokusebenza lweselula kanye nenkundla yokuhlaziya idatha i-App Annie ngokubambisana ne-iPrice Group SimilarWeb, u-Shopee, inkundla ye-e-commerce ewela umngcele eningizimu-mpumalanga ye-Asia, iwine indawo yokuqala ohlwini lokuthenga lwe-Q3 lokuthenga lwango-2019 ngokuya ngenani labasebenzisi abasebenzayo nyanga zonke (ngemuva kwalokhu okubizwa ngokuthi 'umsebenzi wanyanga zonke'), ingqikithi yokuvakasha kwedeskithophu nenethiwekhi yeselula kanye nokulanda okuphelele.

Ngokombiko we-iPrice, ukuthambekela kokukhula kukaShopee akumile ngemuva kokuwina imiqhele emithathu ngekota edlule, futhi izophinde iwine imiqhele emithathu kule kota.

Ngaphezu kwalokho, i-Lazada iqhwakele esikhundleni somsebenzisi osebenzayo wanyanga zonke (i-MAU) esigabeni sohlelo lokusebenza lweselula engxenyeni yesithathu ka-2019 emazweni amane, okuhlanganisa iMalaysia, iPhilippines, iSingapore neThailand, kuyilapho uShopee ethathe indawo ephezulu e-Indonesia naseVietnam, 'izimakethe ezinkulu zesikhathi esizayo zaseningizimu-mpumalanga ye-Asia'.

Khonamanjalo, ngokombiko wezezimali wabazali bakaShopee, i-Group Sea Group, ngokombiko wezezimali weQembu ka-2019 Q3, ama-oda e-Q3 akwaShopee Indonesia adlule izigidi eziyi-138, nenani le-oda lansuku zonke elingaphezu kwezigidi eziyi-1.5. Uma kuqhathaniswa nesikhathi esifanayo ngonyaka odlule, umthamo owodwa ukhuphuke ngo-117,8%.

Ngokombiko womnotho wedijithali waseningizimu-mpumalanga ye-Asia wango-2019 okhishwe nguTemasek no-Bain, inani lokuphuma kwe-e-commerce lase-Indonesia neVietnam kuphela liphindwe kabili kunelaseSingapore, iMalaysia, iThailand kanye nePhilippines kuhlangene. I-Indonesia neVietnam zinethrafikhi ephakeme kakhulu ye-e-commerce, kuyilapho i-Singapore ne-Philippines inethrafikhi ephansi kakhulu eya ezindaweni zokuthenga ku-inthanethi phakathi kwamazwe ayisithupha aseningizimu-mpumalanga ye-Asia, ngokusho kwe-iPrice Group kanye ne-App Annie.

U-IPrice uphawule ukuthi uShopee noLazada bobabili baphethe isikhala sedivayisi yeselula. Kodwa-ke, akunayo inzuzo yokuncintisana kuwebhu.

Muva nje, u-Shopee wethule ngokusemthethweni insiza ye-ejensi ye-KOL. Ngokubambisana nezikhungo zochwepheshe, u-Shopee uhlaziye indlela yokuthenga ekhethwa ngabathengi bendawo ngokuya ngezimpawu zomkhiqizo wabathengisi kanye nemikhuba yokuthenga yababukeli abahambisanayo, wephula umgoqo wolimi, wancoma i-KOL yendawo efanelekile yabathengisi, futhi wasiza nabathengisi abawela imingcele ukuthi balungiselele ukukhushulwa kwe-double 12.

Abathengisi kanye ne-11 ephindwe kabili kulo nyaka, i-Lazada emazweni ayisithupha eningizimu-mpumalanga ye-Asia iphinde ibe ngowokuqala ophelele onikwe amandla bukhoma ngezimpahla, futhi ufunde i-Tmall Lazada, kabili ingxenye yeshumi kulo nyaka, e-Indonesia, eMalaysia, ePhilippines, eThailand naseVietnam amazwe amahlanu abuye abamba i-Lazada Super Show yokuthenga i-carnival night party, ngaphakathi kwe-APP kanye neziteshi zethelevishini zendawo ezisakazwa bukhoma 30 ukusetha abantu abaningi. Ngaphezu kwalokho, ku-Double Eleven kulo nyaka, i-Lazada yethule igeyimu yayo yokuqala yangaphakathi nohlelo i-Moji-Go esekelwe kubuchwepheshe bokubona ubuso ukuze kukhuliswe ukusebenzisana nabathengi.

Okokugcina, uma ufuna ukuthola amalambu okuhlobisa elanga aphezulu angachofoza lapha:Bheka(ngaphezu kwe-1000 yezintambo zokuhlobisa ezilinde ukuthi ukhethe).