Raporo y’igihembwe cya gatatu, Ikarita ya Lazada irahatanira isoko ry’amajyepfo y’iburasirazuba bwa Aziya. Ubushakashatsi bwakozwe na Google, Temasek na Bain bwerekana ko ubukungu bwa interineti bwo mu majyepfo y’iburasirazuba bwa Aziya, buterwa ahanini na e-ubucuruzi na serivisi zitwara abagenzi, bwatsinze akayabo ka miliyari 100 z'amadolari mu mwaka wa 2019, bukubye inshuro eshatu mu myaka ine ishize.

Raporo iheruka gusohoka yashyizwe ahagaragara na porogaramu igendanwa hamwe n’isesengura ry’amakuru App Annie ku bufatanye na iPrice Group SimilarWeb, Shopee, urubuga rwa e-ubucuruzi bwambukiranya imipaka mu majyepfo y’amajyepfo ya Aziya, yegukanye umwanya wa mbere ku rutonde rw’ubucuruzi rwa Q3 rwa 2019 mu bijyanye n’abakoresha buri kwezi bakora (nyuma yiswe 'ibikorwa bya buri kwezi'), kuri desktop yose no gusura imiyoboro igendanwa no gukuramo byose.

Raporo ya iPrice ivuga ko iterambere ry’Abaguzi ritigeze rihagarara nyuma yo gutsindira ikamba rya gatatu mu gihembwe gishize, kandi rizongera gutwara ikamba rya gatatu muri iki gihembwe.

Byongeye kandi, Lazada yaje ku mwanya wa mbere ku bakoresha (MAU) buri kwezi mu cyiciro cya porogaramu zigendanwa mu gihembwe cya gatatu cya 2019 mu bihugu bine, birimo Maleziya, Filipine, Singapuru na Tayilande, mu gihe Shopee yafashe umwanya wa mbere muri Indoneziya na Vietnam, amasoko abiri y’amasoko akomeye yo mu majyepfo y'uburasirazuba bwa Aziya '.

Hagati aho, ukurikije raporo y’imari y’ababyeyi b’itsinda ry’inyanja Itsinda ry’inyanja, nk'uko raporo y’imari ya Q3 yo muri 2019 ibigaragaza, ibicuruzwa bya Q3 byo muri Indoneziya Q3 byarengeje miliyoni 138, aho impuzandengo ya buri munsi ingana na miliyoni 1.5. Ugereranije nigihe kimwe cyumwaka ushize, ingano imwe yiyongereyeho 117.8%.

Raporo y’ubukungu bw’ikoranabuhanga mu majyepfo y’iburasirazuba bwa Aziya yashyizwe ahagaragara na Temasek na Bain, agaciro k’ibicuruzwa bya e-bucuruzi muri Indoneziya na Vietnam byonyine byikubye kabiri ibya Singapore, Maleziya, Tayilande na Philippines. Indoneziya na Vietnam bifite umubare munini w’ubucuruzi bwa e-bucuruzi, mu gihe Singapore na Filipine bifite umuvuduko muke ku mbuga z’ubucuruzi kuri interineti mu bihugu bitandatu byo mu majyepfo y’iburasirazuba bwa Aziya, nkuko bitangazwa na iPrice Group na App Annie.

IPrice yavuze ko Shopee na Lazada byombi byiganjemo umwanya wibikoresho bigendanwa. Ariko, ntanubwo afite inyungu zo guhatanira kurubuga.

Vuba aha, Shopee yatangije kumugaragaro serivisi yumwuga wa KOL. Binyuze mu bufatanye n’ibigo by’umwuga, Shopee yasesenguye imyitwarire y’ubucuruzi y’abaguzi baho akurikije ibicuruzwa biranga ibicuruzwa n’abaguzi babigana, yica imbogamizi y’ururimi, asaba KOL ikwiye kubagurisha, kandi akanafasha abagurisha imipaka kwitegura kuzamura kabiri.

Abacuruzi na kabiri 11 muri uyu mwaka, Lazada mu bihugu bitandatu byo mu majyepfo y’amajyepfo ya Aziya nabwo ni bwo bwa mbere bwuzuye bushobora kubaho neza hamwe n’ibicuruzwa, kandi bukaniga Tmall Lazada, icya cumi muri uyu mwaka, muri Indoneziya, Maleziya, Filipine, Tayilande na Vietnam mu bihugu bitanu na byo byateguye ibirori bya Lazada Super Show byo guhahirana nijoro, muri APP na televiziyo zaho byerekanaga abantu bashya barenga 1300. Byongeye kandi, kuri Double Eleven muri uyu mwaka, Lazada yatangije umukino wambere muri porogaramu Moji-Go ishingiye ku ikoranabuhanga ryo kumenyekanisha mu maso kugira ngo ryongere imikoranire n’abaguzi.

Hanyuma, niba ushaka kubona amatara meza yo gushushanya izuba arashobora gukanda hano:Gira icyo ureba(amatara arenga 1000 yo gushushanya umugozi utegereje ko uhitamo).