Shopee iyo Lazada waxay u tartamayaan suuqa Koonfur-bari Aasiya, marka loo eego warbixinta rubuci saddexaad ee Khariidadda Koonfur-bari Aasiya e-commerce2019. Dhaqaalaha Internetka ee Koonfur-bari Aasiya, oo ay u badan yihiin ganacsiga e-commerce iyo adeegyada kor-u-qaadista, ayaa ka gudbay calaamadda $100bn sanadka 2019, oo saddex jibaarmay cabbirka afartii sano ee la soo dhaafay, sida lagu sheegay cilmi-baaris ay sameeyeen Google, Temasek iyo Bain.

Marka loo eego warbixintii ugu dambeysay ee ay sii daysay arjiga mobilada iyo madal falanqaynta xogta App Annie iyada oo lala kaashanayo iPrice Group SimilarWeb, Shopee, oo ah goob ganacsi e-ganacsi xudduud ah oo ku taal koonfur-bari Aasiya, ayaa ku guulaysatay kaalinta koowaad ee liiska wax iibsiga ee 2019 Q3 marka loo eego wadarta isticmaaleyaasha firfircoon ee billaha ah (oo hadda loo yaqaan 'hawlaha billaha ah'), wadarta guud ee booqashooyinka miiska iyo shabakada mobilada iyo wadarta la soo dejiyo.

Marka loo eego warbixinta iPrice, isbeddelka kobaca Shopee ma joogsan ka dib markii uu ku guuleystey taajkii saddexlaha ah rubuci hore, waxayna ku guulaysan doontaa taajkii saddexlaha ah mar labaad rubuckan.

Intaa waxaa dheer, Lazada ayaa ugu sareysa qiimeynta adeegsadaha firfircoon ee billaha ah (MAU) ee qeybta app-ka mobilada rubuci seddexaad ee 2019 afar waddan, oo ay ku jiraan Malaysia, Filibiin, Singapore iyo Thailand, halka Shopee uu ka qaatay kaalinta ugu sareysa Indonesia iyo Vietnam, labada 'mustaqbal suuqyada madaxa ee koonfur-bari Aasiya'.

Dhanka kale, marka loo eego warbixinta maaliyadeed ee Kooxda Badweynta Kooxda Waalidka ee Shopee, marka loo eego warbixinta maaliyadeed ee Kooxda 2019 Q3, amarada Shopee Indonesia ee Q3 ayaa dhaaftay 138 milyan, iyadoo celceliska dalabka maalinlaha ah uu ka badan yahay 1.5 milyan. Marka la barbar dhigo isla muddadaas sannadkii hore, hal mugga ayaa kordhay 117.8%.

Marka loo eego warbixinta dhaqaalaha dhijitaalka ah ee koonfur-bari Aasiya ee 2019 ay sii daayeen Temasek iyo Bain, qiimaha wax soo saarka e-commerce ee Indonesia iyo Vietnam oo keliya ayaa labanlaab ka ah Singapore, Malaysia, Thailand iyo Filibiin oo la isku daray. Indonesia iyo Vietnam ayaa leh taraafikada e-commerce ee ugu sareysa, halka Singapore iyo Filibiin ay leeyihiin taraafikada ugu yar ee goobaha wax iibsiga ee internetka ee lixda dal ee koonfur bari Aasiya, sida laga soo xigtay kooxda iPrice iyo App Annie.

Iprice waxay xustay in Shopee iyo Lazada labaduba ay xukumaan booska aaladda mobilada. Si kastaba ha ahaatee, midkoodna faa'iido tartan kuma laha shabakada.

Dhawaan, Shopee waxay si rasmi ah u daah-furtay adeegga wakaaladda KOL ee xirfadda leh. Iyada oo lala kaashanayo machadyada xirfadleyda ah, Shopee waxa uu falanqeeyay doorbidka habdhaqanka wax iibsiga ee macaamiisha maxalliga ah iyadoo loo eegayo sifooyinka badeecada iibiyeyaasha iyo caadooyinka wax iibsiga ee daawadayaasha u dhiganta, jabiyay xannibaadda luqadda, lagula taliyay KOL maxalliga ah ee ku habboon iibiyeyaasha, wuxuuna sii caawiyay iibiyeyaasha xudduudaha ka gudba inay u diyaargaroobaan labanlaab dallacsiinta 12.

Ganacsato iyo laba jibaaran 11 sanadkan gudahiisa, Lazada ilaa lix wadan oo ku yaal koonfur bari Aasiya sidoo kale waa tii ugu horeysay ee awood u leh inay si toos ah ula noolaato alaab, sidoo kale waxay barataa Tmall Lazada, laba jibbaar kow sanadkan, Indonesia, Malaysia, Philippines, Thailand iyo Vietnam shan wadan ayaa sidoo kale qabtay Lazada Super Show wax iibsiga ee habeenkii carnival, gudaha APP iyo xarumaha telefishinada maxalliga ah ee si toos ah u daawado dadka rikoor cusub u dhigaya 3. Intaa waxaa dheer, Double Eleven sanadkan, Lazada waxay soo bandhigtay ciyaarteedii ugu horreysay ee app-ka Moji-Go oo ku saleysan tignoolajiyada aqoonsiga wajiga si loo kordhiyo isdhexgalka macaamiisha.

Ugu dambeyntii, haddii aad rabto inaad hesho xoogaa tayo sare leh nalalka qurxinta qorraxda waxaad riixi kartaa halkan:Eeg(in ka badan 1000 xadhig nalalka qurxinta ee sugaya inaad doorato).