Ku ya 19 Ukuboza, dukurikije raporo yo kwizihiza isabukuru y'amavuko ya 12.12 yashyizwe ahagaragara na Shopee, urubuga rwa e-ubucuruzi bwo mu majyepfo y'uburasirazuba bwa Aziya, ku ya 12 Ukuboza, ibicuruzwa miliyoni 80 byagurishijwe ku rubuga rwa interineti, aho abantu barenga miliyoni 80 babonye amasaha 24, kandi ibicuruzwa byagurishijwe ku mipaka byiyongereye bikagera ku nshuro 10 z'umunsi usanzwe. Mu bicuruzwa bishyushye byambukiranya imipaka, ibikoresho byo mu rugo 3 C, kwisiga no kwita ku ruhu, ibikoresho by'imyambarire, imyambaro y'abagore n'ibikoresho byo mu rugo bifite imyanya itanu ya mbere. Muri icyo gihe, hamwe n’izamuka ry’abaguzi b’abagabo, kugurisha imyenda yabagabo, ibice byimodoka nibindi byiciro byibicuruzwa nabyo byateye intambwe.

Mu isabukuru y'amavuko ya 12.12 ya Shopee, icyiciro cya 3 C ibikoresho byo murugo byongeye kuba icyiciro gishyushye cyambukiranya imipaka. Xiaomi, ikirango cyabashinwa, yatsindiye izina rya terefone igendanwa yagurishijwe cyane mu majyepfo y’iburasirazuba bwa Aziya, kandi kugurisha ibicuruzwa 3 C Hoco na Topk byiyongereye. Byongeye kandi, ibyiciro gakondo byambukiranya imipaka nkubwiza bwuruhu rwiza, ibikoresho byimyambarire, imyambaro yabagore nibikoresho byo murugo biracyari mubyiciro bitanu byambere bigurishwa. Sace lady, ikirango cyubwiza, yageze ku ntera imwe yikubye inshuro zigera kuri 200 ugereranije nicyo gihe cyashize umwaka ushize kurubuga rumwe, kandi yatsindiye izina ryubwiza buzwi cyane muri Philippines. Mugihe kimwe, ibiranga ubwiza o.two.o. na Lamuseland nabo binjiye kurutonde rwibicuruzwa byubwiza mu majyepfo yuburasirazuba bwa Aziya.

12.12 mugihe cyo kuzamurwa mu ntera, igurishwa ry’imyenda y’abagabo ryiyongereye ryikubye inshuro 9 z’ubunini bwa buri munsi, kandi ibicuruzwa byambukiranya imipaka y’ibicuruzwa by’imodoka bikundwa n’abaguzi b’abagabo nabyo byageze ku rwego rwo hejuru, hamwe n’ubunini bumwe bugera hafi ku nshuro 9 z’ubunini bwa buri munsi. Muri bo, Bostanten, ikirango cy’imifuka y’abagabo, yitabiriye kwizihiza isabukuru y’amavuko ya Shopee ku nshuro ya mbere uyu mwaka, maze yinjira mu bicuruzwa 10 bya mbere byambukiranya imipaka bishyushye.

Mugihe cyo kwizihiza isabukuru y'amavuko, terefone zigendanwa, ibikoresho by'amashanyarazi, ibikoresho by'imodoka n'ibindi bicuruzwa byo mu rwego rwo hejuru byagaragaye ku rutonde rw’ibicuruzwa bishyushye byambukiranya imipaka, muri byo, igikinisho cy’ibikinisho Mideer cyageze ku nshuro 14 zo kwiyongera kwijwi rimwe hifashishijwe kwamamaza 12,12. Mu guhangana n’ibikenerwa n’ubucuruzi bikenerwa n’abaguzi bo muri Aziya y’Amajyepfo y’Amajyepfo, Shopee yafunguye ububiko bw’amahanga, imiyoboro y’ibicuruzwa biremereye ndetse na serivisi nini zo gutanga ibikoresho hakurya y’umupaka kugira ngo bifashe abagurisha gutwara ibicuruzwa byinshi byambukiranya imipaka ku nyanja ku buryo bunoze.

Hamwe na Aziya yepfo yepfo yepfo yinjira mugihe cyo guhaha kwidagadura, abaguzi bashishikajwe nuburambe bwo guhaha. Mbere, Shopee yatangije serivise yumwuga ya KOL yambukiranya umupaka, ishobora gusesengura ibiranga ibicuruzwa nuburyo bwo kugura abayumva, kandi ikanasaba abakandida babikwirakwiza kumurongo. Mugihe cyo kuzamurwa mu ntera, ingano imwe y’ibicuruzwa byambukiranya imipaka Focallure na Giordano mu gihe cyo gutangaza imbonankubone yageze ku nshuro 4 na 6 z’umunsi usanzwe, mu gihe isura ya Instagram yo ku rubuga rwa interineti rutukura Savira Malik yongereye ubwinshi bw’ikirango cy’ubwiza o.two.o mu munsi wo gutangaza imbonankubone inshuro 34 z'umunsi usanzwe.

Bivugwa ko Shopee, urubuga rwa e-ubucuruzi mu majyepfo y’iburasirazuba bwa Aziya, rwashinzwe muri Singapuru mu 2015, hanyuma rugera ku masoko yo muri Maleziya, Tayilande, Indoneziya, Vietnam na Philippines. Kugeza ubu, ifite ibicuruzwa bitandukanye, birimo ibikoresho bya elegitoroniki y’abaguzi, ibikoresho byo mu rugo, ubwiza n’ubuvuzi, nyina n’umwana, imyambaro n’ibikoresho byo kwinezeza. Byongeye kandi, inyanja, isosiyete ikuru ya Shopee, nisosiyete ya mbere ya enterineti ya Aziya yepfo yepfo yepfo yanditswe kuri NYSE.