Koonfur-bari Aasiya waxay gashaa da'da wax iibsiga madadaalada.Yaa guulaysan doona, Shopee mise Lazada?

Shopee iyo Lazada waxay u tartamayaan suuqa Koonfur-bari Aasiya, marka loo eego warbixinta rubuci saddexaad ee Khariidadda Koonfur-bari Aasiya e-commerce2019.Dhaqaalaha Internetka ee Koonfur-bari Aasiya, oo ay u badan yihiin ganacsiga e-commerce iyo adeegyada kor-u-qaadista, ayaa ka gudbay calaamadda $100bn sanadka 2019, oo labanlaabmay cabbirka afartii sano ee la soo dhaafay, sida lagu sheegay cilmi-baaris ay sameeyeen Google, Temasek iyo Bain.

Sida lagu sheegay warbixintii ugu dambeysay ee ay soo saartay mobaylka moobilka iyo madal falanqaynta xogta ee App Annie oo kaashanaysa iPrice Group SimilarWeb, Shopee, oo ah goob ganacsi e-ganacsi ah oo xudduudda ka gudubta oo ku taal koonfur bari Aasiya, ayaa ku guulaysatay kaalinta koowaad ee liiska App-ka wax iibsiga ee 2019 Q3 marka loo eego wadarta isticmaalayaasha firfircoon ee bishiiba mar (kan ka dib loo yaqaan 'firfircooni bille'), wadarta guud ee booqashooyinka miiska iyo shabakada mobilada iyo wadarta soo dejinta.

Marka loo eego warbixinta iPrice, isbeddelka kobaca Shopee ma joogsan ka dib markii uu ku guuleystey taajkii saddexlaha ah rubuci la soo dhaafay, waxayna mar labaad ku guuleysan doontaa taajkii saddexlaha ah rubuckan.

Intaa waxaa dheer, Lazada ayaa ugu sareysa qiimeynta adeegsadaha firfircoon ee billaha ah (MAU) ee qeybta app-ka mobilada rubuci seddexaad ee 2019 afar waddan, oo ay ku jiraan Malaysia, Filibiin, Singapore iyo Thailand, halka Shopee uu galay kaalinta ugu sareysa Indonesia iyo Vietnam, laba 'suuqyada madaxa ee koonfur-bari Aasiya mustaqbalka'.

Dhanka kale, marka loo eego warbixinta maaliyadeed ee Kooxda Badweynta Kooxda Waalidka ee Shopee, marka loo eego warbixinta maaliyadeed ee Kooxda 2019 Q3, Dalabka Shopee Indonesia ee Q3 ayaa dhaafey 138 milyan, iyadoo celceliska dalabka maalinlaha ah uu ka badan yahay 1.5 milyan.Marka la barbar dhigo isla muddadaas sannadkii hore, hal mugga ayaa kordhay 117.8%.

Marka loo eego warbixinta dhaqaalaha dhijitaalka ah ee koonfur-bari Aasiya ee 2019 ay sii daayeen Temasek iyo Bain, qiimaha wax soo saarka e-commerce ee Indonesia iyo Vietnam oo keliya ayaa labanlaab ka ah Singapore, Malaysia, Thailand iyo Filibiin oo la isku daray.Indonesia iyo Vietnam ayaa leh taraafikada e-commerce ee ugu sareysa, halka Singapore iyo Filibiin ay leeyihiin taraafikada ugu yar ee goobaha wax iibsiga ee internetka ee lixda waddan ee koonfur bari Aasiya, sida ay qabaan kooxda iPrice iyo App Annie.

Iprice waxay xustay in Shopee iyo Lazada labaduba ay xukumaan booska aaladda mobilada.Si kastaba ha ahaatee, midkoodna faa'iido tartan kuma laha shabakada.

Dhawaan, Shopee waxay si rasmi ah u daah-furtay adeegga wakaaladda KOL ee xirfadda leh.Iyada oo lala kaashanayo machadyada xirfadleyda ah, Shopee waxa uu falanqeeyay doorbidka habdhaqanka wax iibsiga ee macaamiisha maxalliga ah iyada oo loo eegayo sifooyinka badeecada iibiyeyaasha iyo caadooyinka wax iibsiga ee daawadayaasha u dhiganta, jabiyay xannibaadda luqadda, kula taliyay KOL maxalliga ah oo ku habboon iibiyeyaasha, oo sii caawiyay iibiyeyaasha xuduudaha ka gudba inay diyaariyaan. waayo, double 12 dallacsiinta.

Baayacmushtar iyo laba jibaaran 11 sanadkan gudihiisa, Lazada ilaa lix wadan oo ku yaala koonfur bari Asia sidoo kale waa kii ugu horeeyay ee awood u leh in ay ku noolaadaan alaab, sidoo kale waxay bartaan Tmall Lazada, laba jibbaar kow tobnaad sanadkan, Indonesia, Malaysia, Philippines, Thailand iyo Vietnam shan waddan. Waxa kale oo la qabtay Lazada Super Show wax iibsiga ee habeenkii carnival, gudaha APP iyo telefishinada maxaliga ah ee laga sii daayay si toos ah ayaa dhigay rikoor cusub oo daawashada in ka badan 1300 oo qof.Intaa waxaa dheer, Double Eleven sanadkan, Lazada waxay soo bandhigtay ciyaarteedii ugu horreysay ee app-ka Moji-Go oo ku saleysan tignoolajiyada aqoonsiga wajiga si loo kordhiyo isdhexgalka macaamiisha.

Ugu dambeyntii, haddii aad rabto inaad hesho xoogaa tayo sare leh nalalka qurxinta qorraxda waxaad riixi kartaa halkan:Daawo(in ka badan 1000 xadhig nalalka qurxinta ee sugaya inaad doorato).

 

 


Waqtiga post: Dec-04-2019